Connect Facebook (Meta Ads)

Connecting Facebook lets you manage Meta ad campaigns across Facebook and Instagram placements.

Steps

1. Go to Connect in the sidebar
2. Under Facebook, click Connect Facebook
3. You'll be redirected to Facebook Login for Business
4. Grant the requested permissions and select your ad account
5. You'll be redirected back to Ads Optimiser

What you get

Once connected, you can:

• Create campaigns — set objectives, budgets, and scheduling
• Manage ad sets — targeting, placements, and bidding
• Create ads — upload creatives from your generated jobs
• Upload creative assets — images and videos to your Meta ad account
• View campaign performance — impressions, clicks, spend, and conversions

See Meta Ads Manager for full details.

Requirements

• A Facebook Business account with at least one ad account
• Appropriate permissions on the ad account (Advertiser role or higher)

Disconnecting

Go to Connect and click Disconnect next to your Facebook account.